{"id":394592,"date":"2025-05-08T14:20:05","date_gmt":"2025-05-08T14:20:05","guid":{"rendered":"https:\/\/igamingbusiness.com\/br\/?p=394592"},"modified":"2025-05-20T14:20:40","modified_gmt":"2025-05-20T14:20:40","slug":"flutter-otimista-sobre-as-perspectivas-do-brasil","status":"publish","type":"post","link":"https:\/\/igamingbusiness.com\/br\/estrategia\/flutter-otimista-sobre-as-perspectivas-do-brasil\/","title":{"rendered":"CEO da Flutter est\u00e1 otimista com o Brasil, apesar de problemas com o processo “KYC” e seu impacto o primeiro trimestre"},"content":{"rendered":"\n

A Flutter informou que teve uma queda de faturamento de 44% no Brasil<\/a> durante os tr\u00eas primeiros meses no setor de apostas regulamentadas do mercado, por conta de impasses relacionados ao processo “KYC” (sigla em ingl\u00eas que significa “Conhe\u00e7a o seu cliente) nas opera\u00e7\u00f5es da Flutter na Betfair.<\/p>\n\n\n\n

Ainda assim, Jackson espera que a aquisi\u00e7\u00e3o do NSX Group, que ser\u00e1 conclu\u00edda em breve, deixe a Flutter \u201cem uma posi\u00e7\u00e3o competitiva de destaque, em um mercado rec\u00e9m-regulamentado de r\u00e1pido crescimento\u201d, disse ele durante a reuni\u00e3o de resultados do primeiro trimestre do grupo na quarta-feira<\/a>.<\/p>\n\n\n\n

\u201cA combina\u00e7\u00e3o de uma forte equipe de gest\u00e3o local, tecnologia propriet\u00e1ria localizada e uma marca de ponta local na Betnacional, bem como as opera\u00e7\u00f5es da Betfair Brasil e os recursos da Flutter Edge, nos posicionar\u00e1 para o sucesso nesse mercado t\u00e3o empolgante\u201d, disse Jackson.<\/p>\n\n\n\n

Em setembro do ano passado, a Flutter anunciou que havia concordado<\/a> em adquirir uma participa\u00e7\u00e3o inicial de 56% do NSX Group, propriet\u00e1rio da marca Betnacional. O acordo de US$ 356 milh\u00f5es (R$ 2,016 bilh\u00f5es) dever\u00e1 ser fechado no segundo trimestre de 2025.<\/p>\n\n\n\n

A conclus\u00e3o da negocia\u00e7\u00e3o dar\u00e1 origem a uma nova “Flutter Brasil”, incorporando a j\u00e1 existente marca Betfair da empresa, bem como as marcas Pagbet, MrJack.bet e Betpix, pertencentes ao NSX Group.<\/p>\n\n\n\n

Enquanto isso, a NSX informou que o faturamento do Brasil aumentou 20% no primeiro trimestre em compara\u00e7\u00e3o ao ano anterior, sugerindo que a empresa n\u00e3o foi afetada pelos mesmos impasses relacionados a compliance que outras tiveram.<\/p>\n\n\n\n

\u201cClaramente, o bra\u00e7o da NSX, que esperamos que cheguem no final deste m\u00eas, apresenta um desempenho muito bom, alinhado com as nossas expectativas. Portanto, \u00e9 um crescimento superior a 20% no primeiro trimestre na compara\u00e7\u00e3o com o ano anterior, apesar dos desafios enfrentados no campo regulat\u00f3rio. Estamos muito satisfeitos com o que vemos at\u00e9 agora no Brasil”, acrescentou Jackson.<\/p>\n\n\n\n

A Flutter declarou anteriormente que a aquisi\u00e7\u00e3o lhe daria uma participa\u00e7\u00e3o de mercado de 11%<\/a> no Brasil a longo prazo, posicionando a empresa como uma das tr\u00eas primeiras no crescente mercado de apostas legais, que foi lan\u00e7ado em 1\u00ba de janeiro<\/a>.<\/p>\n\n\n\n

Problemas com o processo KYC provocam queda no faturamento da Flutter Brasil no primeiro trimestre<\/strong><\/h2>\n\n\n\n

Como outros operadores, a Flutter enfrentou dificuldades de adapta\u00e7\u00e3o ao novo ambiente regulat\u00f3rio no Brasil, sobretudo no que diz respeito ao processo KYC.<\/p>\n\n\n\n

As regulamenta\u00e7\u00f5es mais recentes<\/a> preveem o uso de tecnologia de reconhecimento facial para verifica\u00e7\u00e3o de identidade, exigindo que os apostadores se cadastrem com uma conta banc\u00e1ria atribu\u00edda a uma institui\u00e7\u00e3o financeira autorizada pelo Banco Central do Brasil.<\/p>\n\n\n\n

“Vimos alguns desafios com a Betfair devido \u00e0s mudan\u00e7as no ambiente regulat\u00f3rio”, disse Jackson. “O principal foram problemas no processo de cadastro dos clientes. Percebemos que isso impactou a ativa\u00e7\u00e3o.”<\/p>\n\n\n\n

Mas Jackson tamb\u00e9m disse que est\u00e1 “muito satisfeito” com o que a empresa est\u00e1 vendo at\u00e9 agora no pa\u00eds. Em uma carta aos acionistas da Flutter que trazia os resultados do primeiro trimestre, ele disse: “O processo de fus\u00e3o e aquisi\u00e7\u00e3o no Brasil continua no caminho certo, \u00e0 medida que aumentamos um portf\u00f3lio impressionante de marcas de ponta locais.\u201d<\/p>\n\n\n\n

De forma mais ampla, a Flutter reportou um faturamento no primeiro trimestre de US$ 3,66 bilh\u00f5es (R$ 20,690 bilh\u00f5es), um aumento de 8% em rela\u00e7\u00e3o ao ano anterior. O EBITDA ajustado de US$ 616 milh\u00f5es (R$ 3,481 milh\u00f5es) e o lucro l\u00edquido de US$ 335 milh\u00f5es (R$ 1,893 bilh\u00f5es) tamb\u00e9m representaram aumentos de 20% e 289%, respectivamente, na compara\u00e7\u00e3o com o ano anterior.<\/p>\n\n\n\n

Como os concorrentes da Flutter se sa\u00edram no Brasil durante o primeiro trimestre?<\/strong><\/h2>\n\n\n\n

Falando nos concorrentes da Flutter no Brasil, a Entain relatou um crescimento de 31% nas receitas l\u00edquidas de jogos no primeiro trimestre<\/a>, o que superou as expectativas do operador.<\/p>\n\n\n\n

A Betsson, entretanto, registrou um aumento de 70,3% no faturamento na Am\u00e9rica Latina<\/a>. Por\u00e9m, como recebeu sua licen\u00e7a completa apenas em mar\u00e7o, a empresa n\u00e3o teve um crescimento expressivo no mercado.<\/p>\n\n\n\n

No entanto, o CEO Pontus Lindwall afirmou mais uma vez<\/a> que a empresa est\u00e1 adotando uma abordagem cautelosa no Brasil, embora espere que o lan\u00e7amento se baseie no sucesso da empresa em outras partes da regi\u00e3o para impulsionar o crescimento. “O Brasil \u00e9 um mercado enorme, e queremos come\u00e7ar de forma suave, garantindo que o produto seja calibrado para esse mercado”, disse Lindwall a analistas. “E ent\u00e3o come\u00e7aremos a fazer marketing e ver como ser\u00e1 a tra\u00e7\u00e3o.<\/p>\n","protected":false},"excerpt":{"rendered":"Flutter sofreu quedas no primeiro trimestre no Brasil devido a problemas com o processo “KYC”. Mas o CEO Peter Jackson espera que a aquisi\u00e7\u00e3o do NSX Group prepare a empresa para o sucesso a longo prazo.","protected":false},"author":293,"featured_media":27307,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[68,11393,69,11362,11368,11396],"tags":[11526,7396,11483,9955,801,10197],"company_relation":[],"content_series":[],"content_type":[102],"region":[215,210],"theme":[],"class_list":["post-394592","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-estrategia","category-financas","category-fusoes-aquisicoes","category-juridico-conformidade","category-regulamentacao","category-resultados-trimestrais","tag-betnacional","tag-flutter","tag-flutter-brasil","tag-flutter-brazil","tag-flutter-entertainment","tag-nsx-group","content_type-noticias","region-brasil","region-latam","pmpro-has-access"],"acf":[],"yoast_head":"\nFlutter otimista sobre as perspectivas do Brasil<\/title>\n<meta name=\"description\" content=\"Flutter amargou preju\u00edzos no primeiro trimestre no Brasil devido a problemas com o processo "KYC". 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