{"id":396949,"date":"2026-05-27T11:11:17","date_gmt":"2026-05-27T11:11:17","guid":{"rendered":"https:\/\/igamingbusiness.com\/br\/?p=396949"},"modified":"2026-05-27T11:11:19","modified_gmt":"2026-05-27T11:11:19","slug":"frente-parlamentar-defende-proibicao-de-publicidade-e-patrocinio-das-bets-no-brasil","status":"publish","type":"post","link":"https:\/\/igamingbusiness.com\/br\/apostas-esportivas\/frente-parlamentar-defende-proibicao-de-publicidade-e-patrocinio-das-bets-no-brasil\/","title":{"rendered":"Frente Parlamentar defende proibi\u00e7\u00e3o de publicidade e patroc\u00ednio das bets no Brasil"},"content":{"rendered":"\n<p>A Frente Parlamentar Mista para a Promo\u00e7\u00e3o da Sa\u00fade Mental reuniu deputados e senadores para defender a proibi\u00e7\u00e3o de publicidade e patroc\u00ednio das bets no Brasil. Foram apresentados dois projetos id\u00eanticos para tramitar de forma simult\u00e2nea na C\u00e2mara dos Deputados (<a href=\"https:\/\/www.camara.leg.br\/proposicoesWeb\/prop_mostrarintegra?codteor=3132540&amp;filename=PL%202478\/2026\">PL n\u00ba 2478<\/a>) e no Senado (<a href=\"https:\/\/legis.senado.leg.br\/sdleg-getter\/documento?dm=10225791&amp;ts=1779297559140&amp;disposition=inline\">PL n\u00ba 2470<\/a>). O projeto batizado de &#8220;Brasil Contra as Bets&#8221; re\u00fane parlamentares de diferentes partidos e matrizes ideol\u00f3gicas.&nbsp;A proposta j\u00e1 conta com apoio de 20 deputados e 7 senadores.<\/p>\n\n\n\n<p>O projeto pro\u00edbe patroc\u00ednio direto ou indireto a clubes e entidades de pr\u00e1tica desportiva em qualquer modalidade. Isso poder\u00e1 determinar o fim das bets nas camisas de times de futebol. As empresas de apostas n\u00e3o poder\u00e3o deter naming rights de torneios, competi\u00e7\u00f5es ou eventos de qualquer natureza. Tamb\u00e9m n\u00e3o poder\u00e3o fazer publicidade durante transmiss\u00f5es esportivas, programas jornal\u00edsticos e programas de entretenimento que tratem de esporte. Fica vedada a publicidade em TVs, r\u00e1dio, internet, redes sociais, streaming e outdoors.<\/p>\n\n\n\n<p>&#8220;Queremos combater a aposta ilegal e fazer com que a aposta legal entre em um sistema de regula\u00e7\u00e3o mais r\u00edgido&#8221;, afirmou o presidente da Frente Parlamentar, deputado Pedro Campos o justificar o projeto de proibi\u00e7\u00e3o de publicidade e patroc\u00ednio das bets no Brasil.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-jogos-online-de-risco-excessivo-tambem-serao-proibidos\"><strong>Jogos online de \u201crisco excessivo\u201d tamb\u00e9m ser\u00e3o proibidos<\/strong><\/h2>\n\n\n\n<p>Os dois projetos t\u00eam o mesmo conte\u00fado. O objetivo da Frente \u00e9 limitar a aquisi\u00e7\u00e3o de novos jogadores pelas plataformas de apostas. Ao proibir todo tipo de publicidade, propaganda e patroc\u00ednios, o grupo conservador est\u00e1 impedindo a popula\u00e7\u00e3o de saber quem \u00e9 licenciado no Brasil.<\/p>\n\n\n\n<p>A publicidade e comunica\u00e7\u00e3o assertiva das empresas autorizadas \u00e9 a \u00fanica maneira de a sociedade saber quem segue as leis. As plataformas ilegais chegam aos apostadores por meio de bots de redes sociais e aplicativos de mensagens. Elas n\u00e3o oferecem qualquer prote\u00e7\u00e3o ao jogador nem recolhem impostos, como as bets reguladas.<\/p>\n\n\n\n<p>Os projetos pro\u00edbem jogos online, classificados de \u201crisco excessivo\u201d. Isso inclui jogos com resultados automatizados e ciclos r\u00e1pidos e cont\u00ednuos, como roletas, ca\u00e7a-n\u00edqueis, crash games e esportes virtuais simulados.<\/p>\n\n\n\n<p>A regula\u00e7\u00e3o j\u00e1 pro\u00edbe, mas a Frente quer vedar o uso de cart\u00f5es de cr\u00e9dito, empr\u00e9stimos, cheque especial ou adiantamentos para dep\u00f3sitos de valores nas plataformas. Desde a regulamenta\u00e7\u00e3o do setor, apenas dep\u00f3sitos por Pix e boleto banc\u00e1rio s\u00e3o permitidos. Atualmente, mais de 90% das transa\u00e7\u00f5es s\u00e3o feitas por Pix.<\/p>\n","protected":false},"excerpt":{"rendered":"Um grupo de parlamentares contr\u00e1rios \u00e0s apostas esportivas legais apresentou nesta ter\u00e7a (26) dois projetos, um na C\u00e2mara dos Deputados e outro no Senado, para proibir an\u00fancio, propaganda e patroc\u00ednio das empresas de jogos online. A frente tamb\u00e9m que proibir jogos online, como ca\u00e7a-n\u00edqueis, roleta e crash games, que classificam como de \u201crisco excessivo\u201d.","protected":false},"author":3731,"featured_media":396951,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[58,62,11369,56,53,11359,45,2430,43,2502,47,46,65,11378,66],"tags":[11260,12623,11221,12625,12620,12628,12011],"company_relation":[],"content_series":[],"content_type":[102],"region":[215,210],"theme":[],"class_list":["post-396949","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apostas-esportivas","category-apostas-esportivas-online","category-cassino-online","category-jogo-responsavel","category-jogo-sustentavel","category-jogos","category-marketing","category-marketing-de-conteudo","category-marketing-afiliados","category-marketing-em-redes-sociais","category-patrocinio","category-regulacao-de-marketing","category-regulamentacao-de-apostas-esportivas","category-regulamentacao-de-jogos","category-sportsbook","tag-apostas-esportivas","tag-bets-nas-camisas-de-futebol","tag-brasil","tag-naming-rights-das-bets","tag-patrocinio-das-bets-ao-futebol","tag-proibicao-do-jogo-online","tag-publicidade-das-bets","content_type-noticias","region-brasil","region-latam","pmpro-has-access"],"acf":[],"yoast_head":"<!-- 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