{"id":399482,"date":"2026-10-03T20:32:49","date_gmt":"2026-10-03T20:32:49","guid":{"rendered":"https:\/\/igamingbusiness.com\/br\/?p=399482"},"modified":"2026-10-03T20:32:51","modified_gmt":"2026-10-03T20:32:51","slug":"associacao-de-emissoras-de-radio-e-tv-pede-suspensao-da-mp-das-bets","status":"publish","type":"post","link":"https:\/\/igamingbusiness.com\/br\/marketing-afiliados\/publicidade\/associacao-de-emissoras-de-radio-e-tv-pede-suspensao-da-mp-das-bets\/","title":{"rendered":"Associa\u00e7\u00e3o de emissoras de r\u00e1dio e TV pede suspens\u00e3o de MP das Bets"},"content":{"rendered":"\n<p>A Abert argumenta em seu pedido ao STF que suas associadas foram diretamente afetadas pela proibi\u00e7\u00e3o imediata da veicula\u00e7\u00e3o de publicidade relacionada \u00e0s bets. \u201cO dano j\u00e1 est\u00e1 em curso\u201d, diz a pe\u00e7a protocolada pela associa\u00e7\u00e3o, demonstrando os preju\u00edzos causados pela medida. O pedido foi encaminhado a Fux por esse ser o relator de tr\u00eas a\u00e7\u00f5es que j\u00e1 tratam do tema. A Associa\u00e7\u00e3o argumenta que at\u00e9 o julgamento dessas a\u00e7\u00f5es a MP deve ser suspensa.<\/p>\n\n\n\n<p>Em 25 de setembro, <a href=\"https:\/\/igamingbusiness.com\/br\/jogos\/regulamentacao-de-jogos\/lula-proibe-as-bets-de-operarem-no-brasil-e-as-operadoras-legais-sairao-do-ar-em-6-de-outubro\/\" target=\"_blank\" rel=\"noreferrer noopener\">o presidente Lula assinou a MP 1.394<\/a>. Ela pro\u00edbe em todo territ\u00f3rio nacional a explora\u00e7\u00e3o, a oferta, a intermedia\u00e7\u00e3o e a publicidade das bets. As plataformas j\u00e1 est\u00e3o impedidas de receber novas apostas.<\/p>\n\n\n\n<p>A MP vedou, com efeito imediato, todas as a\u00e7\u00f5es de comunica\u00e7\u00e3o, publicidade, propaganda, marketing e patroc\u00ednio relativas a apostas de quota fixa, em qualquer meio de comunica\u00e7\u00e3o, f\u00edsico ou digital.<\/p>\n\n\n\n<p>\u201cA norma n\u00e3o se dirige, portanto, apenas aos operadores de apostas. Os ve\u00edculos de comunica\u00e7\u00e3o representados pela Abert s\u00e3o destinat\u00e1rios diretos de suas determina\u00e7\u00f5es, obriga\u00e7\u00f5es e san\u00e7\u00f5es\u201d, diz a Abert.<\/p>\n\n\n\n<p>A entidade argumentou haver desvio de finalidade na MP. N\u00e3o teria sido demonstrada a urg\u00eancia que justificasse a edi\u00e7\u00e3o da medida. A Abert acrescenta que o governo n\u00e3o poderia ter extinguido abruptamente um regime jur\u00eddico que ele mesmo enviou ao Congresso e depois sancionou em lei.<\/p>\n\n\n\n<p>\u201cO Estado que instituiu o mercado, cobrou pelo ingresso nele e fiscalizou sua opera\u00e7\u00e3o desfez, em trinta dias e por ato unilateral, as posi\u00e7\u00f5es jur\u00eddicas que ele mesmo constituiu. E pior: tudo isso por meio de Medida Provis\u00f3ria. H\u00e1, assim, afronta \u00e0 seguran\u00e7a jur\u00eddica e \u00e0 prote\u00e7\u00e3o da confian\u00e7a leg\u00edtima\u201d, diz a pe\u00e7a.<\/p>\n","protected":false},"excerpt":{"rendered":"A Associa\u00e7\u00e3o Brasileira de Emissoras de R\u00e1dio e Televis\u00e3o (Abert) pediu ao ministro Luiz Fux, do Supremo Tribunal Federal (STF), a suspens\u00e3o dos efeitos da Medida Provis\u00f3ria que proibiu as apostas no Brasil.","protected":false},"author":3731,"featured_media":399484,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","editor_notices":[],"footnotes":""},"categories":[58,62,11369,11419,11393,11359,11365,11362,45,43,47,13708,11368,65,66],"tags":[14402,14404,11947,14274,11935],"company_relation":[],"content_series":[],"content_type":[102],"region":[215,210],"theme":[],"class_list":["post-399482","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apostas-esportivas","category-apostas-esportivas-online","category-cassino-online","category-conformidade","category-financas","category-jogos","category-juridico","category-juridico-conformidade","category-marketing","category-marketing-afiliados","category-patrocinio","category-publicidade","category-regulamentacao","category-regulamentacao-de-apostas-esportivas","category-sportsbook","tag-emissoras-de-radio-e-tv","tag-fim-da-publicidade-das-bets","tag-fim-das-bets","tag-mp-das-bets","tag-proibicao-das-bets","content_type-noticias","region-brasil","region-latam","pmpro-has-access"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.2 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Associa\u00e7\u00e3o de emissoras de r\u00e1dio e TV pede suspens\u00e3o da MP das Bets<\/title>\n<meta name=\"description\" content=\"A Associa\u00e7\u00e3o Brasileira de Emissoras de R\u00e1dio e Televis\u00e3o (Abert) pediu ao ministro Luiz Fux, do Supremo Tribunal Federal (STF), a suspens\u00e3o dos efeitos da Medida Provis\u00f3ria que proibiu as apostas no Brasil. A preocupa\u00e7\u00e3o \u00e9 quanto aos preju\u00edzos que o fim das apostas podem causar \u00e0s emissoras.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/igamingbusiness.com\/br\/marketing-afiliados\/publicidade\/associacao-de-emissoras-de-radio-e-tv-pede-suspensao-da-mp-das-bets\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Associa\u00e7\u00e3o de emissoras de r\u00e1dio e TV pede suspens\u00e3o de MP das Bets\" \/>\n<meta property=\"og:description\" content=\"A Associa\u00e7\u00e3o Brasileira de Emissoras de R\u00e1dio e Televis\u00e3o (Abert) pediu ao ministro Luiz Fux, do Supremo Tribunal Federal (STF), a suspens\u00e3o dos efeitos da Medida Provis\u00f3ria que proibiu as apostas no Brasil. A preocupa\u00e7\u00e3o \u00e9 quanto aos preju\u00edzos que o fim das apostas podem causar \u00e0s emissoras.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/igamingbusiness.com\/br\/marketing-afiliados\/publicidade\/associacao-de-emissoras-de-radio-e-tv-pede-suspensao-da-mp-das-bets\/\" \/>\n<meta property=\"og:site_name\" content=\"iGB - Brasil\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/iGamingBusinessMagazine\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-03T20:32:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-03T20:32:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/igamingbusiness.com\/br\/wp-content\/uploads\/sites\/4\/2026\/10\/abert.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Gildo Mazza\" 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