29 January 2016 (Las Vegas, NV) – Sportsbook platform provider and sports betting services specialist Metric Gaming today announced a commercial agreement with Amaya, the world’s largest publicly listed online gambling company, for the provision of Metric’s pre-game, live and SuperLive® golf pricing feeds for Amaya’s Betstars Sportsbook brand.
Metric’s market leading pricing feed package will include (i) classic pre-game markets (outrights, 72-hole match-ups, etc.); (ii) daily wagering opportunities on round leaders, player match-ups and select 2 and 3-ball groupings; (iii) perpetual in-running markets on tournament and round winners; and (iv) Metric’s unique SuperLive® offering, which delivers hole-by-hole and even shot-by-shot golf betting entertainment.
Betstars plans to roll out the pricing feed package in connection with its ongoing strategy to grow the company’s B2C sportsbook operations. Betstars will also have the option to take Metric’s SuperLive® prices across a variety of sports, including football, tennis and basketball.
According to Metric’s Founder, Martin de Knijff, “in many ways golf is the perfect sport for in-game and SuperLive betting, so the prospect of delivering our unique vision for golf wagering entertainment with a world-class partner like Amaya is compelling. That Betstars selected our end-to-end golf solution is naturally a welcome endorsement of our product, pricing and technology.”
About Metric Gaming
Metric Gaming creates innovative, first-to-market mobile sports wagering software and provides unique sports handicapping expertise on behalf of licensed operators, technology providers and media companies interested in capitalizing on the massive and rapidly-expanding mobile wagering marketplace. While optimized for mobile use, Metric’s products are also fully compatible with desktop user interfaces as well as brick-and-mortar retail solutions.
The company was founded in 2011 by seasoned professional handicapper Martin de Knijff, who was seeking to leverage recent advances in mobile and media technology to revitalize an otherwise technologically stagnant sports wagering industry. Metric is headquartered in Las Vegas, Nevada, with subsidiaries in the Isle of Man and Stockholm, Sweden.
For more information, please visit www.metricgaming.com.