World Match, the online gaming company that provides digital gaming solutions to the most successful casino operators since 2003, has released as many as 17 HTML5 Slots today.
Here are the titles of the most popular WM Slots, which are already available in HTML5 and that can be tested at www.worldmatch.eu/html5: Banana King HD, Uga Age HD, Monte Carlo Jewels HD, King Tut’s Chamber HD, Book of Pharaoh HD, Xcalibur HD, Fruits Evolution HD, Fruits Dimension HD, Farm Adventures HD, China Long HD, Dragon’s Reels HD, Sugar Rush HD, Vampire Killer HD, Diamond Croupier HD, Cowboys Go West HD, Mythos HD, Night Vampire HD.
“We believe that mobile games are essential to a game portfolio and we chose to develop our games both in native iOS and Android technologies and in HTML5, in order to meet the specific needs and requirements of our customers, according to their target and the market they address to”, comments Andrea Boratto, Executive Director of World Match.
Native technology indeed allows to enhance the Slots with highly detailed graphics and engaging animations, but at the same time has a basic flaw, since the access to each Apple Store is allowed only to the operators who hold a licence of that specific country.
On the other hand HTML5 is an ideal platform for the development of mobile games, and it allows .com operators who are operating in a number of markets to deal with this restriction.
According to gambling analysts, an omni-channel strategy will generate at least 30% more revenue per player (ARPU), if the operators succeed to offer seamless experience on all digital channels, both desktop and mobile and, in the not-too-distant future, on land-based Slots as well.
“On our side, we are already being implementing a business strategy aimed to guarantee the same game experience on all the devices. The operators for their part must realize the opportunities and challenges that lies on path of adopting an omni-channel strategy”, Boratto says.