Online gaming operator Betwinner has announced that Brazilian footballing legend Roberto Carlos will serve as the brand’s exclusive ambassador in Latin America.
Under the contract, Roberto Carlos will exclusively represent the brand in Brazil, Colombia, Argentina, Peru, Chile, Guatemala City, Ecuador, Cube, Bolivia, Haiti, Dominican Republic, Paraguay, El Salvador, Nicaragua, Panama, Puerto Rico, and Uruguay.
“I am proud to join Betwinner family to bring some quality football support and entertainment to Latin America,” said Roberto Carlos.
BetWinner PR director João Vaz said that the partnership had been sealed following the business’ recent annoucement that it would focus efforts on developing its presence in the region.
“As we took the focus of our operations to LatAm countries, we were looking for someone who’d match with all the energy and expertise we were about to bring to the local markets,” Vaz explained. “Roberto Carlos is just the right man. We are thrilled to announce the start of our 2.5 year cooperation – until end of FIFA Qatar 2022 World Cup – and are absolutely sure that this period will be quite eventful for all our audiences.”
Gustavo Mota, Betwinner country manager for Brazil, added: “We have been operating in the Latin America market for some years and the numbers collected have already convinced us of the gigantic potential. Betwinner has already committed to invest more in marketing in the second half of 2020 and to increase our team significantly. This agreement with Roberto Carlos represents that and we are aware that it will be a great partnership.”
Betwinner said it would reveal more interesing news about the partnership to customers in the near future.