NHL’s Golden Knights score extension with BetMGM

| By Robert Fletcher
Online sports betting operator BetMGM has signed a multi-year extension to its partnership with National Hockey League (NHL) franchise the Vegas Golden Knights.

BetMGM will remain an official betting partner of the Golden Knights and benefit from a branding presence on a range of surfaces inside the team’s T-Mobile Arena home in Las Vegas, Nevada.

The operator will also work with the franchise on a series of marketing activations, as well as web advertisements and exclusive co-branded sweepstakes.

“We’re excited to be continuing our great partnership with BetMGM,” Golden Knights president Kerry Bubolz said. “Just like the Golden Knights, BetMGM has become a key experience to the sports and entertainment industry in our community.”

Read the full story on iGB North America.

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