BGaming releases Q3 igaming trends
Findings show big growth in crypto transactions.
Over the past few months, the BGaming team has been analysing current trends within the gaming industry to determine the latest and most influential changes to the market. Its select findings are outlined here:
Mobile gaming keeps leading position
According to BGaming’s statistics, mobile gaming has far and away remained the most popular method of gaming, exceeding gaming on both tablet and computer. Some 95% of its players choose to play its games on their mobile devices, as opposed to nearly 3% and 2% for computers and tablets, respectively.
The share of the young adult audience is growing
BGaming has seen its young adult audience increase by almost 6% over the past year. In the current climate, young adults are spending more and more time at home looking for new forms of entertainment. Following that trend, igaming providers track the most popular demands of this new generation, creating and adapting new games and products to meet the needs of this growing market.
Commenting on the findings, Marina Ostrovtsova, executive director at BGaming, said: “When composing the roadmap of our games, we always rely on the analytics that our team collects. Of course, we strive to meet the needs of different generations, but it is important to be flexible and notice any changes in the market on time. So, for example, we see that the demand for exclusive products is growing. The audience wants to see unique games created according to their requests. And this is what we are working on, producing Brand Exclusive games for operators.”
Crypto gambling wins the market
This year has seen an explosion in the popularity of cryptocurrency across every aspect of life. As digital money becomes more normalised, there has been a surge in its use across all igaming products. Of course, Bitcoin continues to be the most popular form of crypto; however, Litecoin has shown the most remarkable rise in popularity across Q3, increasing by 49%. In addition, Tether expanded in favour this year. The BGaming team has calculated a 108% increase in its use across the brand’s titles in Q3.
Discussing this trend, Bogdan Gres, brand team lead at BGaming, said: “Being the world’s first igaming provider to offer cryptocurrencies, we draw particular attention to crypto gambling. BGaming widens its network of crypto projects and we see the results. The number of explosive winnings on crypto projects has significantly rised over the past few months.”
Aloha King Elvis is the fastest growing BGaming slot of 2021
BGaming has already released 11 games in the past year, including WBC Ring of Riches, Lucky Dama Muerta and Dig Dig Digger slots. Released in Q3, the sequel to the immensely popular game Elvis Frog in Vegas, Aloha King Elvis has almost caught up in popularity and shows the fastest growth among other BGaming titles. The game, inspired by the talent and magnetism of the rock ’n’ roll King, includes three types of jackpot and two types of free spin rounds that makes the slot especially attractive to players.
“We wanted to continue the story of cue Elvis which has already become a symbol of BGaming. The game met our expectations. Moreover, new features such as Buy Bonus and Chance 2.5 added in October also stimulated popularity growth,” said Bogdan Gres.