Michigan Lottery and Pollard Banknote launch Pacman omnichannel programme
| By Marese O'Hagan
The Michigan Lottery has launched a new omnichannel programme in partnership with Pollard Banknote, which features video game character Pac-Man.
The program includes a $2 instant ticket, a $1 pull-tab ticket and an online instant game – all of which are Pac-Man themed – produced by Pollard Banknote.
Players can win a top prize of $30,000 on the instant ticket.