Betfred has unveiled Bryan Bennett as the new chief operating officer of the bookmaker’s US-facing business.
Bennett is a veteran of the US gaming market who has advised start-ups and provided consultancy services for companies in the igaming, sports betting and social gaming spaces.
He served as vice-president of marketing at social casino games developer RocketPlay for three years before its takeover by American Gaming Systems in 2015.
Following the acquisition, he worked as vice-president of marketing within the AGS Interactive division before becoming senior vice-president of the unit in October 2016 – a role he held until June of this year. He also previously served in senior positions at developers such as Booyah and Kabam.