IMG Arena snaps up betting data and live streaming rights to LPGA
| By Robert Fletcher
Sports betting data business IMG Arena has entered a data and live streaming partnership with the Ladies Professional Golf Association (LPGA).
![theScore partner with PGA Tour](https://igamingbusiness.com/img-srv/lor4hNksbWZY4lLS5ghT2WlSqEWrePYC3lLxHmKeNf0/resizing_type:auto/width:0/height:0/gravity:sm/enlarge:1/ext:webp/strip_metadata:1/quality:90/bG9jYWw6Ly8vaWdhbWluZ2J1c2luZXNzLmNvbS93cC1jb250ZW50L3VwbG9hZHMvMjAyMC8wOC9iYWxsLWRyaXZlci1nb2xmLTExNDc0MTQuanBn.webp)
Under the deal, IMG Arena will hold the rights to the LPGA’s official sports betting data and live streaming distribution.
From early this year, IMG Arena will offer a range of real-time, shot-by-shot data and markets via its Golf Event Centre, as well as live streaming and interactive course visualisations from the Tour.
Initial operator partners will include Bet365, BoyleSports and Tipsport.