Attendance is also predicted to exceed 2021, with 37% of pre-registrations attending the event for the first time.
Naomi Barton, portfolio director responsible for the iGB brand, said that the in-person aspect of iGB Live! is a valuable aspect of the show.
“We know from our stakeholder research how much value the industry places on participating in wide-ranging live events that connect with the entire gaming eco-system,” said Barton. “To answer this we have put together an experience that enables delegates to connect and converse with key suppliers, convert expert-led insights into actionable business growth and provide an opportunity to converge with entrepreneurs and professionals from throughout the industry.”
Barton continued by detailing the upcoming features at this year’s show, which includes a number of well-known industry names.
“Our conference programme will deliver insights from a total of 46 thought leaders including Ernie Stevens, chairman of the Indian Gaming Association and Chris Harrison, Google’s industry head, financial trading and egaming,” said Barton. “Added to this we have two in-depth masterclasses comprising a deep-dive advanced SEO masterclass and Demystifying the USA Affiliate Licence, a three-hour, step-by-step workshop demonstrating to small and medium-sized affiliates how to cost-effectively make and win an affiliate application in the United States.”
Barton added that the show will also have several new features, which incorporate slots and esports.
“Approaching half of pre-registration has confirmed an interest in online casino games and the iGB Live! Slots Arena is a dedicated feature for visitors to learn more about the latest innovations in a vertical that, according to data provided by H2 Gambling Capital, accounted for $18.8bn or 71% of online casino revenues in 2021,” continued Barton. “Added to that we are launching a new betting-centric set of esports tournaments to demonstrate the excitement of esports and explain the potential for delegates to expand into a new vertical.”
Looking ahead to next week’s event, Barton concluded: “As an organising team our aim is to build on the positive metrics, build on the goodwill that exists for the brand and continue the process of ensuring that iGB Live! unlocks business opportunities for attendees, helps to raise professional standards and delivers enhanced return on investment for our exhibitors.”