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BCLC: Banks can play a leading role in harm prevention efforts

| By Robert Fletcher
Canadian provincial lottery operator the British Columbia Lottery Corporation (BCLC) has issued a call for greater co-operation between the gambling industry and financial institutions to better protect consumers from gambling-related harm.

Speaking at the BCLC’s ninth annual New Horizons in Responsible Gambling, BCLC director of player health Jamie Wiebe said the operator was keen to encourage more dialogue between the two industries in order to offer more support to players.

According to Wiebe, if banks put in place tools to help customers control their behaviour, this will benefit gambling operators when developing their own responsible gambling strategies.

“Banks have an important role to play in helping gambling operators better understand the relationship between their customers’ spending and gambling behaviours, which helps the gambling industry enhance our tools in response,” Wiebe said.

“As the industry looks to support the health and wellbeing of our players overall, it’s critical that we engage with other industries in these important discussions that identify new learnings that help shape our collective approach.”

Read the full story on iGB North America.

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