GAN brokers regulated gaming deal with New Jersey’s Borgata

GAN has struck a deal to provide regulated online gaming services to the Borgata Hotel & Spa in New Jersey, US.

In December, GAN announced that it was to launch its Simulated Gaming online experience with the land-based casino, with this agreement expanded to cover regulated gaming.

However, the deal remains subject to regulatory approval in New Jersey and is conditional upon Borgata granting GAN permission to commence operations.

Should conditions be met, Borgata’s regulated gaming service would be operated through the GameSTACK internet gaming system, which would be deployed on-site, and also integrate the My Borgata Rewards loyalty programme.

“Our strategic market positioning is to serve as an enterprise-level solution for either Simulated Gaming or real money regulated gaming and, in certain circumstances, our single technology platform may serve both requirements,” GAN chief executive Dermot Smurfit said.

“In 2016, Simulated Gaming will be served to the majority of Borgata’s patrons who live out-of-state and, in the event GAN receives Borgata’s consent to commence operations is equally capable of simultaneously serving real money regulated gaming to the Borgata’s patrons resident in New Jersey.”

Tom Ballance, president and chief operating officer of the Borgata, added: “GAN’s experience and capability, combined with the power of the Borgata brand, will enable the successful launch of Borgata’s Simulated Gaming online experience.

“This launch will add another business segment to Borgata’s portfolio and will further diversify Borgata’s varied offerings.”

Related article: GAN strikes Simulated Gaming deal with Borgata