Betway signs Dallas Mavericks as sixth NBA partner
| By Robert Fletcher
Online gambling operator Betway has entered a multi-year partnership National Basketball Association team the Dallas Mavericks.
Under the deal, Betway will serve as the official and exclusive free-to-play partner of the Mavericks.
Betway branding will appear on a range of surfaces inside the team’s American Airlines Center home arena.
“Betway has been a phenomenal partner from the beginning, working with us to navigate this industry in a state where there are still many uncertainties yet potential for massive growth,” Maverick’s senior vice president of corporate sponsorships, Ryan Mackey, said.