Marketing & affiliates

BtoBet to sponsor North Macedonian football club

| By Robert Fletcher
Sportsbook platform provider BtoBet has agreed a deal to become an official sponsor of North Macedonian First League football club FK Rabotnicki.
Entain to provide support for non-league football clubs

Under the multi-year partnership, BtoBet will benefit from branding placement on the front of players’ shirts.

BtoBet, which is part of Aspire Global, will also have a presence on advertising hoardings inside the team’s Toshe Proeski Arena home stadium.

“BtoBet’s exponential growth matches their technological accumen in the entertaiment industry,” FK Rabotnicki chief executive Ivan Poposki said. “It is vital for us to work with a partner that is passionate about all aspects related to sports. I am sure that together we will embark on a journey of great success.”

BtoBet managing director Zoran Spasov added: “FK Rabotnicki are highly ambitious and target to be a force to be reckoned with in the domestic football league, matching our own ambitions to be at the forefront of the igaming industry’s platform provider league. 

“I am confident that the partnership between BtoBet and FK Rabotnicki will be a winning partnership both on and off the pitch.”

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