CDI seals deal to launch BetAmerica in Michigan
Churchill Downs Incorporated (CDI) is set to launch its BetAmerica brand in the state of Michigan, after agreeing a new partnership with the Hannahville Indian Community.
Under the arrangement, CDI plans to open a retail BetAmerica sportsbook at the Native American tribe’s Island Resort and Casino in Harris, Michigan.
CDI will also roll out a BetAmerica online sportsbook and igaming platform for consumers to access across the entire state.
However, both the retail and online launches remain subject to subject to CDI securing the relevant license and regulatory approvals in Michigan.
“Guests of Island Resort and Casino as well as online players in the Michigan will be able to access sports betting, the best in online casino games and unique promotions through BetAmerica,” CDI’s chief operating officer Bill Mudd commented.
Read the full story on iGB North America.