Constantin Medien forms new gambling-focused business
German media firm Constantin Medien has moved to consolidate its marketing portfolio in the fields of betting, poker, casino and lottery by establishing a new company.
‘Magic Sports Media’ will offer companies in the gambling sector a range of services including advertising, sales, consulting, as well as regulation and policy.
As such, Constantin has now transferred its marketing business with gaming and gambling clients, which was previously handled by the ‘Entertainment’ division of Sport1 Media, to the new business.
Andreas Blaue will lead the operative business within Magic Sports Media, while Stephan Katzmann will take on the role of commercial managing director.
In addition to working with both gambling and gaming companies, Magic Sports Media will offer its services to media companies, as well as sports associations, leagues and clubs.
Matthias Kirschenhofer, chief officer legal and finance at Constantin, said: “Constantin Medien’s sports companies have worked closely with clients from the gaming and gambling industry for over 15 years.
“This experience now makes us one of the leading players and experts in the German market and has given us a broad and international network.
“Because of the complicated regulatory situation and the way the market is increasingly opening up in this sector, there is a great demand for relevant expertise and services, which we want to offer via Magic Sports Media to all those interested.
“We are expecting this move to boost our business in the Segment Sports and provide true added value for our partners.”
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