Home > Company News > Esports > Bayes Esports and Genius Sports sign landmark global partnership

Bayes Esports and Genius Sports sign landmark global partnership

| By iGB Editorial Team
New agreement unites the expertise and experience of two leaders in their respective fields, creating a powerhouse esports offering.

Bayes Esports, the leading supplier of official esports live data, services and products, has announced a landmark match data and product partnership with Genius Sports. This partnership brings together two industry leaders at the top of their respective fields, creating a powerhouse global esports offering.

Bayes Esports will supercharge Genius Sports’ esports offering with its Live Match Data and industry-leading esports data product suite, while select Genius Sports products will be available through Bayes Esports’ distribution in return. Through Bayes Esports’ plug and play product suite, both companies will immediately enhance their esports betting products, with ongoing evolution and expansion as new opportunities emerge. This strategic alliance is set to redefine the esports
data product landscape.

A powerhouse duo set to make a global impact in esports products

Boasting an incredible lineup of over 400 top clients worldwide, Genius Sports brings a complete global network, expanding the reach of Bayes Esports’ distribution.

“As one of the leading sports data companies in the world, we are incredibly excited to be selected to supercharge Genius Sports’ esports endeavours,” said Amir Mirzaee, CEO and managing director of Bayes Esports. “This partnership is set to redefine the market and set a new standard for esports solutions. We have worked closely with the Genius Sports team on a concept that will take esports data products mainstream all around the world.”

Genius Sports and Bayes Esports champion esports data integrity

Genius Sports has long been one of the top players in the market for the commercialisation of official sports data with regulated sportsbooks worldwide, including exclusive NFL and Premier League content.

“For any sportsbook, having access to fast, accurate and official data is critically important to offering first-class betting experiences to their customers,” said Matt Stephenson, global partnerships director at Genius Sports. “We’re excited to partner with Bayes Esports to enhance our esports offering and meet the constantly growing demand among sports bettors worldwide.”

Building global reach and sustainable revenue streams for the esports industry

Bayes Esports recognises the importance of expanding its global reach for its esports products in order to achieve commercial success within the esports ecosystem. Through expanded distribution, the company aims to diversify their markets, attract a broader audience and increase their overall revenue. By making high-quality esports solutions more accessible, Bayes Esports can boost fan engagement worldwide, driving industry growth and sustainability.

Subscribe to the iGaming newsletter