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Bet365 marketing compliance team shortlisted at Global Regulatory Awards

| By iGB Editorial Team
Bet 365 team has established and grown a culture of compliance throughout the business and worked to integrate compliance into the marketing mindset.

Bet365 has announced that its marketing compliance team has been shortlisted for Compliance Team of the Year at the 2024 Global Regulatory Awards.

Now in its eighth year, the GRAs recognise and celebrate the achievements of individuals, teams and organisations in the gambling industry that have excelled in compliance, corporate social responsibility and safer gambling.

Bet365’s bespoke marketing compliance team, industry innovators in marketing compliance, sits at the heart of all marketing campaigns, providing dedicated support to 17 marketing teams from CRM, brand and social media to paid search and affiliate partners on a global scale.

As a responsible gambling operator, protecting its customers is at the heart of everything Bet365 does and it strives to maintain a compliant approach to all marketing departments and campaigns. 

Commenting on the shortlisting, Alex Sefton, Bet365’s global chief marketing officer, said: “We are delighted to have been shortlisted as a finalist in the 2024 Global Regulatory Awards. This recognition is testament to the priority that Bet365 gives to ensuring our marketing is compliant in  order to protect our brand and customers.”