Pariplay adds Indian flavour to Fusion through TopSpin partnership

Deal will see array of games added from Indian-focused provider.

NeoGames SA (Nasdaq: NGMS) subsidiary Pariplay, the leading aggregator and content provider, has further grown its Fusion platform offering after partnering with TopSpin Games.

The Indian-focused game studio marries popular mechanics with timeless subcontinental themes to create engaging games with an in-depth understanding of Indian culture and appeal to a broad swathe of the igaming community.

TopSpin offers a range of slot, table and bingo games with high-quality graphics, focused on diverse Indian folklore. Тhe games are available in eight Indian languages hence addressing 85% of the country. Major titles include Jhandi Munda and 3 Patti, all designed with a mobile-first approach.

It marks further expansion of the Fusion offering for Pariplay, which has added both poker and arcade games to its aggregation platform in recent weeks as it looks to cement its status as one of the major one-stop shops for igaming content.

Callum Harris, director of partnerships at Pariplay, said: “We’re always on the lookout to get interesting, unique content and TopSpin Games certainly supplies that!

“With its artfully designed coterie of Indian games, their titles are a point of real difference in the industry and we’re very happy to add them to our Fusion platform.”

Ankur Gupta, CEO at TopSpin Games, said: “Pariplay’s status as a leading aggregation platform is well known and we’re very pleased to partner with them as we look to further our brand presence globally.

“Our games appeal to a diverse demographic, as we take inspiration from Indian stories to bring them to the igaming world.”