VBet supports Game4Ukraine charity match
VBet has become a partner of the charity match Game4Ukraine, which will take place on 5 August at Chelsea’s Stamford Bridge stadium. Two teams, captained by ambassadors of the fundraising platform United24, Andriy Shevchenko and Oleksandr Zinchenko, have been announced on the charity’s official website.
The match is supported by the initiative of the president of Ukraine, Volodymyr Zelensky, and produced by Legends Soccer Group for a global fundraising broadcast. The main focus of the event is to drive donations for the restoration of Mykhailo-Kotsiubynsky school in the Chernihiv region, which was damaged in March 2022.
VBet’s branding will appear on the players’ shorts and at Stamford Bridge. In collaboration with United24 and Game4Ukraine, VBet will organise some activities to promote the charity match not only in Ukraine but also in other European countries where the global group of VBet operates, including the United Kingdom.
Commenting on the partnership, Artem Ivanytsky, CMO, VBet Ukraine, said: “We understand the value of responsibility towards the country, society and players, that’s why VBet could not stay indifferent to this event. We proudly support Andriy Shevchenko and Oleksandr Zinchenko in their endeavours. The global brand VBet will not only be a partner of this symbolic football match. VBet Ukraine will actively participate in additional activations aimed at increasing the donation amount.”