Home > ICE365 Content Series > Down in the Lab: An R&D masterclass with Panasonic Hollywood

Down in the Lab: An R&D masterclass with Panasonic Hollywood

| By iGB Editorial Team

As senior vice president and director of research and development at Panasonic Hollywood Labs, Martin has been responsible for creating experiences that take users on a ski trip, bring Mickey Mouse to life, and add new levels of interaction to attractions worldwide.

Having worked on attractions such as Star Wars: Galaxy’s Edge and even taken Walt Disney World visitors inside an animated cartoon, he explains how this technology can be used for integrated resorts.

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