iGB to launch LatAm gambling market report with Sportingtech
With all eyes on Brazil and beyond, our new iGB LatAm gambling report will offer the industry the most comprehensive source of free information for the region.
LatAm is undoubtedly the hottest market in gaming today. Currently home to more than 650 million people, its total gambling market is expected to reach $30bn by 2028. To bring you all the latest developments, we’ve partnered up with local experts Sportingtech to offer an unparalleled view of the market.
Of course, ushering in our report is the end of a long and occasionally fraught process to regulate sports betting in Brazil. Ultimately concluding in December 2023 with the signing of Bill 3,626/2023 into law, wagering and igaming are in the mix with the government embarking on a four-step phase to finalise regulatory requirements.
Due to complete by July, it will end a process that began in earnest in December 2018. That month outgoing president Michel Temer signed legislation paving the way for congress to develop and enact sports betting regulations. Two presidents later and the market is finally poised to open.
What’s in our LatAm gambling market report?
The report, which will be released tomorrow (25 April), will cover everything from Brazil to the emerging regional contenders.
With longstanding regulated territories such as Mexico and Colombia covered in depth, we also profile the patchwork of regulation in Argentina, as well as the latest on Peru and Chile as two emerging stars. We see Peru as a serious dark horse in the region; the country already has an established regulatory framework and it’s quickly growing in prominence. With a population of 33 million, it looks set to be the third biggest market in LatAm and recently received 145 licence requests in just 30 days.
Not that the opportunities end there. Other territories not covered in this LatAm gambling report, such as Uruguay and Paraguay, are likely to feature in future editions.
In partnership with Sportingtech, the report aims to provide a foundational understanding of key developments on the continent. By teaming up with our friends at H2 Gambling Capital, we’re also able to provide a data-driven vision for the future, in what we hope will be the first of many reports for on the region. Look out for it tomorrow.