Vbet expands sponsorship portfolio with AS Monaco deal

Betconstruct-owned online casino and sportsbook operator Vbet has entered into a partnership with French Ligue 1 football club AS Monaco.

The agreement will cover the 2020-21 and 2021-22 seasons, with Vbet to serve as the team’s official betting partner.

Vbet will also benefit from branding placement on Monaco players’ shorts.

“We are proud of this long-term partnership agreement with AS Monaco, which undoubtedly marks a major milestone in the history of Vbet,” Vbet founder and chief executive Vigen Badalyan commented.

AS Monaco chief executive Oleg Petrov added: “We are very happy to establish this partnership with Vbet, a very dynamic and essential player in its sector.

“AS Monaco and VBET are now linked by a common interest and passion, football, but also, and above all by the same spirit of adventure, innovation and a strong desire to establish themselves in very competitive markets.”

The partnership comes after Vbet last week also agreed a deal to become the new title sponsor of the Armenian Premier League.