Madison Square Garden backs AGA’s responsible gambling campaign
| By Robert Fletcher
Madison Square Garden Sports (MSG Sports) and Madison Square Garden Entertainment (MSG Entertainment) have declared their support for the American Gaming Association’s (AGA) ‘Have A Game Plan. Bet Responsibly’ campaign.
Launched as part of the AGA’s Responsible Gaming Education Week in September, the initiative is an extension of the Have A Game Plan project that went live in late 2019 to educate sports fans on the principles of responsible sports betting.
The campaign focuses on four core principles of responsible wagering, including setting a budget and sticking to it, keeping betting social, knowing the odds and only playing with trusted, regulated operators.
MSG Sports and MSG Entertainment will activate the campaign in-arena and through digital media with National Basketball Association (NBA) team the New York Knicks and National Hockey League (NHL) franchise the New York Rangers, as well as on-air through the MSG Network.