Kambi to enter Canada with NorthStar partnership

NorthStar will offer a Kambi-powered sportsbook to customers when online single-event wagering launches in Canada, starting in the province of Ontario, which will launch on 4 April.

“Kambi’s data-driven sportsbook and flexible technology, along with our proprietary UX approach, will give us access to the market’s most innovative and differentiated sportsbook experience,” Michael Moskowitz, chief executive officer and founding partner of NorthStar Gaming, said. “With valued partners like Kambi, our best-in-class online casino and local sportsbook brand will provide consumers with an engaging and frictionless experience.”
Kambi chief executive officer and co-founder Kristian Nylén said agreeing a deal to enter Canada was a key milestone for the supplier.
“Our partnership with NorthStar Gaming marks an important strategic milestone for Kambi as we expand into Canada’s sports betting market,” said Nylén.
“NorthStar Gaming is on a mission to create the most engaging online gaming and sports betting product in Canada. Thanks to our premium technology and service offering, NorthStar Gaming will be able to deliver a bespoke online sports betting experience to Canadian players and we are excited about the pending launch in Ontario and additional provinces.”
Earlier this year, NorthStar announced that igaming technology giant Playtech would provide its igaming and sports betting platform to the operator when it launches.