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Coolbet becomes latest operator to join IBIA

| By Daniel O'Boyle
GAN-owned Coolbet has become the latest operator to join the International Betting Integrity Association (IBIA), soon after it was approved to launch in the Ontario regulated market.

As an IBIA member, Coolbet, which was acquired by GAN last year, will share its integrity-related data with a network of operators across the globe in order to help flag suspicious betting activity to sporting bodies.

Together, IBIA members account for €115bn (£98bn/$122.75bn) in global annual turnover.

“We are very pleased to be part of the IBIA,” said Endre Nesset, senior vice-president of global sports at GAN. “There is strength in numbers and power in unity, and together with the rest of IBIA’s members we are in a great position to help maintain integrity and stop foul play in our industry.”

Announcement of Coolbet’s membership comes just over a month after the operator was approved for a licence in Ontario. As part of the standards for sports betting in Ontario, operators must join an integrity monitoring body such as IBIA.

IBIA has welcomed a number of new members recently. These include the ComeOn Group – which was also recently approved to launch in Ontario – and VBet.

The association also revealed last month that it had flagged 42 suspicious betting alerts in Q1 of 2022, a major drop from both Q1 of 2021 and Q4 of that year. Tennis was the sport with the most reports, with 14.

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