xSigma continues gambling foray with live golf betting software deal
| By Daniel O'Boyle
xSigma Entertainmanent, a subsidiary of Chinese engineering business ZK International, has continued to expand into online gambling, having agreed to acquire a live golf betting software product.
ZK said the software was “specially designed for high frequency betting” and can be integrated into operator websites through an API.
The business intends to launch the software from Q3 of 2021, with multiple operators signed up to beta test the product.
The move is the second foray into gambling this month for xSigma, after the business provided $50m in funding to help the Carousel Group launch MaximBet, in conjunction with media brand Maxim.
Maximbet is set to go live next month.