Sportradar partners fantasy sports brand Comunio
Sportradar has entered into a partnership with Europe-facing fantasy sports provider Comunio.
Under the agreement, Sportradar will power the Comunio player performance scores during the 2017-18 season with its ‘Player Performance Index’.
Comunio provides fantasy football leagues based on ten of the top European competitions, including the English Premier League and France’s Ligue 1.
“The members of our fantasy football sites across Europe are some of the most passionate, knowledgeable and discerning football lovers there are,” Comunio chief executive Fabian Loschek said.
“Some spend a lot of time and energy researching and weighing up their line ups.
“We love and share that level of dedication; that is what drove this deal.
“We wanted to provide a level of performance data and analysis that would match the attention to detail of our users.
“Sportradar’s Premium Soccer is a game changer that records over 100 types of microevents per match, evaluates their quality, weights their overall importance and then uses a sensitive algorithm to generate a deeper piece of analysis.”
James Heneghan, Sportradar’s digital sport head of business development, added: “At Sportradar, we challenged ourselves to look deeper into performance to provide scores and other data-driven solutions that really provide a more complete picture.
“Fans nowadays want a level of engagement and insight that was impossible just years ago, but we are proud to meet and exceed that demand with our Premium Soccer offering and our partnership with Comunio.”
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