Caesars launches campaign for new Virginia casino

Caesars Entertainment has formally launched a campaign to garner public support for a new bricks and mortar casino in the city of Danville, Virginia.

Launched ahead of a public referendum on the venue’s construction, Caesars for Danville will look to promote the economic and employment benefits the project would bring to the city.

According to Caesars, the initiative would create bring 900 construction jobs and 1,300 operational jobs, as well as bring in $34m in additional annual tax revenue to the city.

“Caesars Entertainment has a long history of enriching the communities we serve, whether that be through our commitment to social responsibility or through our proven record of creating exhilarating experiences at our world-class resorts,” Caesars president and chief operating officer Anthony Carano said.

“Our diverse collection of destinations across the US are synonymous with unparalleled service, impressive benefits through our Caesars Rewards loyalty program, superstar entertainment talent and culinary excellence. We will bring these same phenomenal offerings to the people of Danville to enjoy.”

Read the full story on iGB North America.