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ESA Gaming expands partnership with Novibet through aggregator integration

| By iGB Freelance
ESA Gaming, the innovative games provider, has strengthened its partnership with Novibet by successfully integrating its Game Aggregation System (GAS) into the operator's platform.

With this new agreement, Novibet’s players will now gain access to thousands of third-party games from over 70 leading providers, including a variety of slots, live dealer experiences and a broad selection of non-traditional titles.

The partnership between ESA Gaming and Novibet first began in 2023, when ESA Gaming’s mobile-first, lightweight games such as Dragon Mine, Goal Mine and the crash-style hit Big Fish Bonanza were introduced to Novibet’s offering.

This latest development highlights the growing appeal of ESA Gaming’s aggregation platform, which has recently added several top-tier providers.

Thomas Smallwood, chief commercial officer at ESA Gaming, said: “We’re thrilled to deepen our relationship with Novibet and bring even more value to their players through our comprehensive GAS platform.

“By providing access to a wider variety of games from some of the best providers in the industry, we’re confident that this will enrich the gaming experience and drive continued growth for both parties.”

Foteini Matthaiou, casino product & CRM director at Novibet, added: “Partnering with ESA Gaming has allowed us to elevate our offering and provide our players with an exceptional selection of titles.

“The integration of their Game Aggregation System is a significant step forward, ensuring that we remain competitive in an ever-evolving market. We look forward to continuing our collaboration and delivering even more engaging experiences to our customers.”