Alea welcomes the industry home as ICE lands in Barcelona
Alea, the award-winning iGaming aggregator, will be exhibiting at ICE Barcelona 2026, marking a meaningful moment as the industry’s flagship event arrives in the company’s home city.
From 19–21 January, Alea will welcome partners and attendees at booth 2G72, where the company will showcase its aggregation platform alongside the launch of its new jackpot engine. Designed with operators in mind, the solution delivers full control, flexibility and measurable performance across game portfolios, enabling real-time, multi-level jackpots to be deployed across any game with minimal setup.
The new jackpot engine will be presented through an interactive demo experience, with attendees invited to take part in on-site activations throughout the event. Daily prizes will include AirPods and AirTags, alongside a daily raffle at 17:00 offering an iPhone 17 Pro.
The Alea stand will be supported by the company’s leadership team, including founders Alexandre Tomic and Charlotte Lecompte, CEO Jordi Sendra and COO Ramon Glieneke, as well as CTO Eduard Fumàs, alongside teams from business development, partnerships, account management and marketing. Discussions at the stand will focus on aggregation strategy, performance optimisation and sustainable growth in an increasingly regulated and competitive market.
Reflecting Alea’s wider company culture, the booth will also feature a hyperbaric chamber and oxygen bar, offering visitors a glimpse into the wellbeing-driven philosophy that underpins both its workplace and product development.
Panels and Speaking Engagements
Founder Alexandre Tomic will actively contribute to the ICE conference agenda:
- Monday, 19 January | 13:00
Keynote – ICE Enterprise Stage
“The Future Advantage: Lessons and Insights from the Alea Journey” - Tuesday, 20 January | 12:15
Panel – ICE Enterprise Stage
“How Long Can Gaming Keep Pulling Rabbits Out of Hats?” - Wednesday, 21 January | 14:00
Fireside Chat – ICE Studio
With Ana Paula Castello Branco, CMO of BetMGM Brasil
Industry recognition
Alea arrives at ICE Barcelona following multiple award nominations across two of the industry’s most prestigious ceremonies.
At the International Gaming Awards 2026 (18 January), Alea has been shortlisted for:
- Game Aggregator of the Year
- Great Place to Work Award (Supplier)
- Innovator of the Year (Supplier)
The company has also been shortlisted at the European Gaming Awards 2026 (19 January) as Most Innovative Supplier, while founder Alexandre Tomic has been nominated for the Outstanding Contribution Award, recognising his long-standing impact on the European iGaming ecosystem.