BETER

BETER is a European-based, award-winning provider of 24/7 live streaming, real-time data, and odds for 700,000+ fast-paced esports and sports events annually, reaching audiences in 150+ countries.

The company is headquartered in Prague, Czechia, and has employees across 27 countries, encompassing over 600 team members.

We offer up to 50 markets per event and an average operator margin of 7.5%+, exceeding the market standard.

In our esports offering, we distribute over 40,000 monthly events within ESportsBattle tournaments across popular disciplines, including eFootball, eBasketball, eHockey, and eTennis. Our portfolio also includes Virtual eComp tournaments — AI-driven eFootball matches.

Our trading team provides an Esports Odds Feed, delivering market-leading odds with the highest uptime for 450+ esports tournaments globally, covering 40,000+ pre-match and live events annually. Odds are powered by in-house expert traders using official data (via GRID) across top titles such as CS2, Dota 2, LoL, Valorant, and others.

In our sports offering, we provide 15,000+ monthly events, featuring the world-renowned Setka Cup table tennis and the BSKT Cup basketball league.

We offer essential tech solutions such as Managed Trading Services (MTS) and iFrame, enabling seamless content integration for our clients and delivering reliable, fast-paced content without over-complication.

Our Integrity team ensures that all events are conducted in strict adherence to Fair Play principles. This is achieved by implementing best practices outlined in our comprehensive integrity policy, alongside 24/7 monitoring, collaboration with law enforcement agencies, sporting bodies (ESIC, IBIA, etc.), and federations, continuous athlete education, and other integrity initiatives.

In 2025, the company entered the U.S. market and is now licensed across a wide range of states, offering its exclusive content across several jurisdictions. BETER operates through the lens of our core values: Quality Today – Reputation Forever, United by Purpose, and Customer Focused.