World Gaming appoint new event director for iGB L!VE London and iGB Affiliate Barcelona
Reynolds-Trout joins the World Gaming Leadership team with over 13 years of live event experience gained across a range of B2B industries, including the retail sector, where she has worked on some of the industry’s largest events. Most recently, at Clarion Events, she has been responsible for driving key consumer brands within the baby and parenting sector overseeing the company’s flagship UK events in London, Birmingham and Manchester.
Prior to her career in events, Mallory held both consultancy and in-house client roles in PR and marketing, building extensive experience in brand development, communications and stakeholder engagement.
Announcing the appointment World Gaming managing director Stuart Hunter stated: “I am delighted to welcome Mallory to head up what are regarded by our community of stakeholders as being two unmissable events on the gaming industry calendar. It’s a great time to be heading up the iGB L!VE brand as it cements its status as the industry’s fastest growing business show.”
Looking ahead to iGB L!VE 2026 Hunter added: “A dynamic agenda of events including the iGB Affiliate Awards taking place at The Shard, the Summer Gala at The Savoy, the inaugural Africa Summit and the launch of the World Gaming M&A Summit all provide invaluable opportunities for Mallory to connect with the industry thought leaders and influencers who are such an important part of the iGB L!VE experience.”
Looking ahead to the latest chapter in her career Reynolds-Trout commented: “I’m incredibly excited to be working on two world class events that impact so many businesses throughout the globe. Both iGB L!VE London and iGB Affiliate Barcelona have succeeded in setting new standards in terms of engagement and attendance.
“I am looking forward to working with the team as we focus on the programme of continuous improvement and, in the process, delivering an outstanding experience for our community of visitors and exhibitors drawn from throughout the world.” Register for the 2026 edition of iGB L!VE (1-2 July) at https://www.igblive.com