Betboo, Sportingbet to launch Zitro video bingo games
Zitro Interactive has agreed a deal to launch video bingo games with GVC-owned online gaming brands Betboo and Sportingbet.
Content will initially be available in Latin American markets, with plans in place to roll out the games in additional territories in the near future.
Zitro’s video bingo games are already available through online casinos including Suertia, Codere, Vera&John, Big Bola and Caliente.
“The addition of Zitro’s hugely popular content to our product portfolio strengthens our customer offer in the important and growing Latin American market,” GVC chief product officer Liron Snir said.
Sebastián Salat, chief executive of Zitro, added: “This is a new step in our multi-channel distribution strategy towards the goal of becoming a global leader of the gaming industry.
“We consider it a privilege that the prestigious GVC has considered Zitro when it comes to defining the bingo video offer of its Betboo and Sportingbet brands.”
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