Social gaming app developer Premier Punt Group (PPG) has appointed former Betfair head of mobile Charles Palmer as its new chief operating officer.
Palmer, the founder of mobile app developer Mfuse which was bought by Nektan in 2013, arrives as the Edinburgh-based company also announced it had surpassed its crowdfunding target on Seedrs by raising almost £750,000.
Palmer will assist chief executive John Gordon in switching PPG’s focus from B2C to B2B, with the company having originally been launched as fantasy sports operator.
PPG, which is backed by online gambling pioneer Victor Chandler, said Palmer will be taking creative lead, supporting brand and new product development, and expanding the in-house team UX and development team.
Gordon said: “Charles’ experience as the head of mobile at Betfair and founding and selling Mfuse made him our No.1 target for the COO role.
“He is a mobile expert and brings strong creative and digital product direction.
“What’s more, he has developed great mobile gaming products himself. We are delighted to have him in the team.”