GAN confirms 10th US client for Simulated Gaming

GAN has signed a multi-year agreement to launch its Simulated Gaming service with an undisclosed major casino operator in the US.

Pending regulatory approval, the unidentified firm will become the 10th company in the US to sign up for Simulated Gaming.

The service will be operated from the GameSTACK internet gaming system in Las Vegas, Nevada, and should be operational across web and mobile in the second half of this year.

The operator, which GAN said generates over $500 million (€441.6 million) in gross gaming revenue annually, will also benefit from GAN’s US-patented iBridge Framework, which will link GameSTACK to the land-based casino management system.

Dermot Smurfit, chief executive of GAN, said: “GAN’s market-leading Simulated Gaming experience has been selected for the 10th time by a major US casino operator whose identity will be disclosed following completion of the regulatory approval process, a necessary feature of the highly regulated environment GAN’s clients operate within.

“Our patented capability linking casino loyalty programmes to our Simulated Gaming experience is expected to materially strengthen the client’s existing patron relationships in an increasingly competitive regional market.”

Related article: GAN brokers regulated gaming deal with New Jersey’s Borgata