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NYX secures licensing agreement with OEG

| By iGB Editorial Team
NYX Gaming Group has entered into a long-term licensing deal with Olympic Entertainment Group (OEG).

NYX Gaming Group has entered into a long-term licensing deal with Olympic Entertainment Group (OEG).

Through an integration with the NYX Open Gaming System, OEG will now gain access to gaming content from NYX's subsidiaries, NextGen Gaming and Side City Studios.

The agreement will also enable the launch of game content across its land-based portfolio, with OEG stating that the deal will complement its digital offering in the Baltic States and support its expansion into new markets.

“We have chosen to partner with NYX to gain access to a wide selection of game content which will help us effectively address the variety of needs and demands from customers across our territories,” OEG's managing director of online operations, Veiko Krünberg, said.

David Flynn, executive vice-president business development, added: “OEG is one of the fastest growing groups in the Omni-channel space, having gained significant market-share and winning several awards in the categories of service quality and competitiveness.

“Through our partnership, they will be working with one of the world's most flexible gaming platforms and responsive teams in the digital gaming market.”

Meanwhile, NYX has been granted unconditional registration as a ‘Class B Supplier’ in the Canadian province of British Columbia.

The registration, approved by regional regulatory body the Gaming Policy and Enforcement Branch (GPEB), will enable NYX to deploy its content in British Columbia for the first time.

NYX already has a presence in the region and the wider Canadian market via its OpenBet sportsbook technology business, which was certified in Canada in 2012 and has partnerships with the British Columbia Lottery Corporation, Loto-Québec and the Atlantic Lottery Corporation.

Matt Davey, group chief executive of NYX, said: “Bringing NYX content to market in a growing and highly regulated jurisdiction like British Columbia is evidence of the synergies we are driving through our integration work with OpenBet.

“NYX is committed to strict compliance and strong growth in regulated markets, so we are delighted to announce that we have been granted an unconditional registration in British Columbia.”

Related article: NYX targets Italian retail market with licensing deal

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