Comtrade pens platform supplier deal with Stanleybet Romania

Under the terms of the agreement Comtrade will supply its iCore igaming platform to the Bucharest-based business.

Comtrade chief commercial officer Steven Valentine explained that the iCore platform integrates a number of features, including “real-time bonusing, dynamic segmentation, real-time push messaging, and many more player engagement tools”.

“When someone decides to migrate their platform, they put a lot of trust of their existing business on you,” said Valentine.

“We have shown on many occasions that we are the smart choice for a growing operator. Having done many tier 1 migrations in the past, we have now made our igaming platform more accessible to small and mid-size operators who have outgrown their current solution.

“With our flexible approach to individual client needs, we are a very reliable choice for operators looking to improve their platform technology.”

The Romanian gaming sector is currently in a state of ongoing regulatory uncertainty, in the face of a proposed 40% withdrawal tax in the Central European country’s fiscal code.

While the details of the tax have been watered down in the most recent iteration, industry trade body the Association of Remote Gambling Organisations has criticised the draft text.

Csaba Tanko, chief executive officer at Stanleybet Romania, added: “We are delighted to use Comtrade Gaming’s technology, as we believe it is key to help us grow, shape our future and, at the same time, provide our players with the best customer experience.

“We are more confident knowing they are taking care of our back-end technology specific to our needs. This way, we will be able to focus more efficiently on marketing and increasing our market penetration.”

 “n.b. Stanleybet Romania is owned by Equilor Holding Limited and is not part of the Stanleybet Group. It operates the Stanleybet brand in Romania under licence from the Stanleybet Group.”