Aristocrat and NFL announce exclusive slots and virtuals partnership
| By Daniel O'Boyle
The National Football League (NFL) and Aristocrat Gaming have formed an exclusive, multi-year slot machine licensing agreement, giving Aristocrat an exclusive global license to produce land-based NFL slot games.
In addition to the land-based slot machine license, Aristocrat also received a non-exclusive license for virtual sports games. This is the first virtual sports deal of its kind for the NFL.
“The world of casino gaming is transforming, and the NFL is thrilled to be teaming up with industry leader, Aristocrat Gaming, with their proven track record in slot machine innovation and commitment to responsible gaming,” said Rachel Hoagland, vice president, gaming and partnership management at the NFL.