1account issues challenge to online operators
Player ID and verification specialist is challenging online gambling operators to increase player revenue by up to 10%
1account, the player ID and verification specialist, has issued a challenge to online gambling operators in a bid to help them drive approved sign-ups by up to 10%.
To take part, 1account is inviting operators to send them their last 30 days of UK player registration data via secure file transfer, as entered by players at the point of registration.
A member of the 1account team will then contact the operator and demonstrate exactly how they can guarantee to increase player verification by up to 10%.
As part of the challenge, 1account has created an interactive revenue generator calculator to allow operators to calculate the rise in revenue they could enjoy, by accurately verifying more players.
The interactive revenue generator calculator and registration for the challenge can be found here.
Discussing the challenge, Caroline Steele, senior client director for gaming at 1account, said: “Online gambling operators are losing out on sizeable revenues because they are not accurately and successfully verifying some players.
“The 1account challenge is designed to highlight just how much operators are losing out on simply because their ID and verification processes are not fully optimised.
“By taking on our challenge, we can help operators increase successful player verifications by up to 10% and also show them how much additional revenue they can generate as a result.
“Our technology offers the widest range of available data sources, enabling operators to drive successful player verification rates to up to 95% and we are looking forward to showcasing its power to more partners.”
1account’s technology provides fast and accurate player identification and verification, allowing online gambling operators to onboard new players with confidence.
Its technology is available to online gambling operators in the UK and can also be used by affiliates and publishers to verify players. Following a recent partnership with First Look Games (FLG), 1account’s technology is at the beating heart of the FLG Game Demo Server allowing operators and affiliates to offer free to play games in the UK.