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Affilka by Softswiss announces new partnership with BC.Game

| By Marese O'Hagan
Affilka by Softswiss announces affiliate marketing platform on BC.Game.

Affilka by Softswiss is pleased to announce the official launch of its affiliate marketing platform on BC.Game. The platform will power the new affiliate marketing program called BC.Game Partner Program. 

BC.Game completes the list of over 100 companies expanding and promoting their business with the Affilka affiliate marketing platform.

In 2020, BC.Game signed an agreement with the Softswiss Game Aggregator to integrate content from more than 170 providers. At the moment, BC.Game and the Softswiss Sportsbook are also in talks about a potential collaboration.

The affiliate marketing platform, Affilka by Softswiss, offers its clients convenient tools and solutions for business promotion.

Easy to integrate and configure, Affilka helps connect the operator and the affiliate. The platform combines all the features required for a successful affiliate program launch and maintenance: from a flexible commission constructor to built-in payment processing.

“I’m delighted that a large and well-known brand such as BC.Game has chosen Softswiss products for their development,” said Anastasia Borovaya, product owner of Affilka.

“Affilka was the perfect introduction to Softswiss products and paved the way for BC.Game to further explore the product ecosystem. Our team will convert BC.Game’s trust into the highest level of service and a professional approach to the tasks at hand. It’s always a pleasure to work with clients who know what they want. I’m sure we’ll complement each other perfectly.”

“We had our own affiliate system that we built ourselves and it was great for players and friend to friend referrals,” said Chris Butler, head of operations at BC.Game.

“However, I knew we needed something that was geared towards professional igaming affiliates and was packed with the features that are necessary for our partners to run and manage successful campaigns. I did many demos with other affiliate software providers and platforms. Affilka stood out to me as the best. It was an easy decision to make.”