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Bet365 announces launch in Kentucky

| By iGB Editorial Team
Global sports betting operator joins Bluegrass State with incredible first time sign-up offers. 

Bet365 has announced its official launch in Kentucky. In partnership with Sandy’s Gaming and Racing, Kentucky becomes the sixth state of Bet365’s expansion in the US, which already includes Virginia, Ohio, New Jersey, Iowa and Colorado. 

“We are thrilled to welcome the great state of Kentucky to Bet365!” said a Bet365 spokesperson. “With renowned products like amazing Bet Boosts, the fastest in-game product and unique same-game parlays, we can’t wait to bring the Bet365 experience to eligible customers in the Bluegrass State.” 

Sports bettors in Kentucky can register for the new Bet365 website at https://www.ky.bet365.com.

As part of the announcement, new and eligible Bet365 customers aged 18+ will qualify for two exclusive introductory new customer offers.

Anyone who registers prior to 28 September is eligible for an early sign-up offer. Users will receive $10 per touchdown on the Detroit at Green Bay NFL game on 28 September (up to $50). T&Cs apply. 

Once betting is enabled, new customers in Kentucky will also be able to claim a new customer offer: Bet $1 get $365 in bonus bets. T&Cs apply. 

Please note that both offers will be promoted simultaneously up until 28 September, when it will revert to the new customer offer promotion only. 

Check out more details below about what new players can expect from Bet365: 

  • Fantastic site features, including same-game parlay, cash out and edit bet. 
  • Bet boosts and super boosts on a wide range of sports and same-game parlay profit boosts. 
  • Great offers on a wide range of sports including early payouts on MLB, NFL, NBA, NHL and NCAAB. 
  • Live streaming on over 780,000 events.* 
  • An extensive range of pre and live in-game props on all major sporting events. 

*Subject to eligibility and live streaming rules. T&Cs apply. 


Bet365 is committed to Safer Gambling. We promote gambling as an enjoyable leisure activity and we believe that gambling can only remain this way if you stay in control and gamble responsibly. However, we know that for some people gambling can stop being a harmless leisure activity and become a problem.

Help is close at hand.

If you or someone you know has a gambling problem and wants help, call 1-800-GAMBLER. 

Bet365 is committed to responsible gambling, please visit responsiblegaming.ky.bet365.com/us for more information.

In the UK, visit www.gamcare.org.uk  or contact the National Gambling Helpline on 0808 8020 133.

Registration Required. T&Cs Apply, 18+. Begambleaware.org