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ESA Gaming hires Maria Luisa Malfasi as new business development manager

| By Aaron Noy

Innovative games provider ESA Gaming has hired Maria Luisa Malfasi as its business development manager to accelerate the company’s next level of growth.

Malfasi has over 15 years’ experience from the online gambling sector and joins the ESA Gaming team from iSoftBet where she held the role as senior account manager for three years.

In her role, Malfasi will lead ESA Gaming’s commercial efforts and pursue strategic opportunities by fostering new partnerships and identifying new markets.

The hire comes off the back of the launch of ESA Gaming’s EasySwipe portfolio earlier this year, a lightweight HTML5 mobile-first game family that integrates seamlessly into sportsbooks without disrupting the betting experience. ESA’s products are certified in Italy, Malta and Colombia, allowing for swift rollout with its partners across the globe.

Commenting on the hire, Zorica Smallwood, director at ESA Gaming, said: “We are thrilled to welcome Maria Luisa to the ESA Gaming family. She has a wealth of knowledge of the industry and will be an invaluable addition to our team as we continue our commercial expansion in a number of jurisdictions.”

Maria Luisa Malfasi, business development manager at ESA Gaming, said: “I’m very excited to join ESA Gaming, a vibrant company with excellent high-performing products and services.

“With several promising commercial opportunities in the pipeline and new products in development, it’s an exciting time to join the team.”