Seven Leisure’s long-awaited flagship casino brand hits market
Seven Leisure Investments BV has launched its flagship casino brand, SuperSeven via Gaming Innovation Group’s proprietary igaming platform.
Seven Leisure is a privately owned company operated by a team that has achieved great success in both offline and online casino operations. SuperSeven is the company’s first online brand.
Built via GiG’s frontend framework, the new online casino has a unique look and feel that will make it stand out from their competitors online. SuperSeven’s online casino features exciting elements of gamification, which significantly enhances users’ gameplay while allowing them to use their own skills and perception to win big prizes.
To further support the launch, GiG will provide continued operations support including payments and risk and fraud support via its managed service department.
Commenting on the launch, Tim Parker, chief operating officer at Seven Leisure, said: “I am really pleased to see stage one of this project come to fruition so smoothly and easily. We have been able to bring to market a really solid, gamified offering with a unique look and feel that will provide the basis for us to move forward to build further unique elements to the offering over the coming months.”
Richard Brown, chief executive officer at GiG, said: “It’s always a proud moment for everyone at GiG when we launch a new brand, especially when that brand’s values around player safety and customer satisfaction complement our own. I have no doubt that the power of GiG’s igaming platform, combined with the experience of Seven Leisure’s team of industry veterans, is set to create a leading online casino brand.”