GR8 Tech launches new affiliate platform, Aff.Tech
Currently attracting over one million monthly players, Aff.Tech empowers its clients to decide faster, grow smarter and own the affiliate game, making management effortless and maximising marketing potential.
“Aff.Tech was initially created to manage in-house affiliate marketing, but it has grown beyond our expectations. Now, it’s a scalable solution for companies looking to expand their reach and streamline programme management. Our platform empowers operators to optimise efforts and enhance profitability with its advanced, user-friendly features,” said Mariia Shmelova, head of Aff.Tech.
Aff.Tech stands out among competitors with its advanced data management solutions which give operators real-time control over performance insights and data access permissions. The transparency, granular data segmentation and instant updates allow teams to make fast, data-driven decisions.
The platform further supports campaign tracking through custom S2S requests and parameters, enhancing tracking accuracy and enabling simplified postbacks for key events such as registrations, deposits and actions across multiple campaigns. Customisable parameters allow operators to gather precise data points, making Aff.Tech a robust solution for refined campaign management.
Aff.Tech also provides cost control and commission flexibility for operators to tailor incentives and align affiliate payments with brand goals. Customisable commission structures allow brands to adjust payout models based on affiliate performance, campaign success or promotional goals, resulting in a controlled, effective allocation of resources that aligns with long-term growth strategies.
Using Aff.Tech’s innovative smartlink system, affiliates can manage traffic through a single dynamic link with segmentation by geolocation, language and other factors, boosting campaign effectiveness and expanding reach. A mobile-friendly interface allows affiliates to manage and track campaigns on any device.
“As Aff.Tech evolved, we recognised its potential as a standalone product for operators seeking to boost traffic and improve affiliate programmes without being tied to a larger platform. Whether you’re part of the GR8 Tech ecosystem or looking for an independent tool, Aff.Tech offers the flexibility, control and scalability to help brands drive growth effectively,” said Yevhen Krazhan, CBDO of GR8 Tech.