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Kyrylo Korobka joins GR8 Tech’s Bet It Drives

| By iGB content team
Ready to Fight by Oleksandr Usyk’s marketing supremo joins Yevhen Krazhan for a candid ride through the intersection of boxing, technology and business execution.

Lisbon’s streets set the pace for Season 2 of GR8 Tech’s Bet It Drives – the drive-time podcast where iGaming’s sharpest voices speak freely, in motion.

Episode 3 spotlights Kyrylo Korobka, who leads operations at RTF, the ecosystem co-founded by the heavyweight champion Oleksandr Usyk on a mission to digitise boxing. Previously, Korobka had a career in international corporations and held a CMO role within a major crypto project. He has helped steer large-scale events and partnerships, including the Usyk vs. Dubois blockbuster, while advancing new tech initiatives like a cross-border payments solution and federation partnerships for the next generation of fighters.

During the ride, Kyrylo opens up about:

  • His role as executive director of Ready to Fight
  • Co-organising a major fight for Oleksandr Usyk and overseeing broadcast, marketing and operations
  • Partnering with boxing federations and the mission to digitise boxing for the next generation
  • His path from international corporations and a crypto CMO role into sports business
  • Why his day-to-day is more “business” than “sport”
  • What it’s like working with a superstar like Usyk and meeting other legendary athletes
  • A standout partnership: Queensberry Promotions (founded by Frank Warren)
  • How his view of iGaming evolved beyond “just casino”
  • Learning from setbacks: treating failures as lessons and not repeating mistakes.
  • His #1 “champion rule”: discipline and consistency at every stage.

“Boxing at the elite level is discipline, preparation, and execution – exactly how winning platforms are built,” said Yevhen Krazhan, CSO at GR8 Tech and host of Bet It Drives. “Kyrylo shows how Ready to Fight thinks like a tech company: digitise the sport, empower the community and move fast with the right partners. That’s the GR8 way: performance first, innovation always.”

It’s been almost a year since GR8 Tech started its partnership with Ready to Fight. As RTF’s exclusive Partner in Tech, GR8 Tech brings a scalable, high-performance sportsbook and iGaming platform, top event coverage, smart margin management,and a geo-specific approach, while RTF channels champion-level vision to digitise boxing for fighters and fans. Together, they’re rolling out exclusive sports fashion drops, new features, and digital activations to bring the boxing world closer through great tech.

Watch or listen to Season 2, Episode 3 with Kyrylo Korobka on YouTube, Spotify and Apple Podcasts.

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