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Lottoland selects DoTrust Complete to streamline financial risk checks

| By iGB Freelance
Leading operator looks to improve compliance and enhance customer service with advanced automation in identifying vulnerable customers.

Department of Trust  (DoTrust.co.uk), the award-winning provider of financial risk assessments for safer gambling, has entered into a partnership with world-leading lotto betting and igaming operator, Lottoland.

Lottoland selected DoTrust Complete after a detailed period of due diligence and evaluation. It joins other major brands in exploring the potential to drive significant operational and compliance benefits from bringing together the full spectrum of financial risk assessments in one place.

The operator will also integrate DoTrust Complete’s newly released automation features which anticipate the regulatory changes recently confirmed by the Gambling Commission for a rollout this summer.

These changes are likely to require operators to undertake frictionless financial risk assessments on customers triggered by certain spend levels and then to act on the findings. DoTrust’s automation tools allow these assessments to be run in real-time and provide actionable insights at scale.

Nigel Birrell, group CEO of Lottoland, said: “We are excited to be working with DoTrust not just to conquer these compliance challenges, but to improve our player experience and customer trust as we do so. The team at DoTrust have demonstrated their total commitment to the gambling industry and meeting the needs of operators and players. The ability to automate many of the processes in one platform is essential to our success going forward.” 

DoTrust COO Michael Byrne said: “Lottoland is a much admired and significant player in the lotto betting and igaming space. With the white paper reforms looming, their high level of engagement and foresight means Lottoland, like our other partners, will be among the best-positioned operators to move into the new era. We’re proud they have chosen us for this.”