Oddin.gg and InPlaySoft join forces to deliver esports betting infrastructure across LatAm
The integration brings Oddin.gg’s Odds Feed, Risk Management, BetBuilder and Widgets to InPlaySoft’s B2B operator clients – including brands such as Viva Sorte, QGbet, GingaBet, 4Win, 4Play and ZeroUm. With rising demand for esports and live engagement tools across the LatAm region – where titles like Dota 2 dominate in Peru, Counter-Strike 2 leads in Brazil, and eFootball continues to grow across markets thanks to the region’s enduring love of football – the partnership gives InPlaySoft’s clients a competitive, localized product right out of the box.
Latin America’s esports betting market reached approximately $130.7 million in 2024, with projections suggesting 7.4% CAGR through 2029. Meanwhile, Brazil alone is expected to generate more than $6.3 billion of Latin America’s projected $ 12.3 billion online gambling revenue by 2028. As regulation advances and operator competition intensifies, having a proven esports solution with built-in risk control and flexibility is becoming critical to success in the region.
Commenting on the partnership, Alex Rose, CEO at InPlaySoft, said: “This partnership with Oddin.gg marks a major step forward for InPlaySoft and the clients we support across Brazil and Latin America. We were looking for a partner that understands the nuances of esports betting and can provide a solution that’s reliable, scalable, future-focused – and critically, profitable for our clients. Oddin.gg stood out for their technology, their experience and their ability to support us for the years to come. We’re extremely excited about this positive impact for our network, and our operators are very much looking forward to seeing Oddin.gg’s esports live and in action.”
Marek Suchar, co-founder and managing director at Oddin.gg, added: “InPlaySoft is a strong partner with a clear view of where the market in Brazil and LatAm is heading – seeing esports as a critical element for future success. Just as importantly, they’re focused on delivering the highest quality solutions to their clients. What makes this partnership truly unique is that both sides understand the importance of building long-term, flexible and reliable solutions. We’re glad to support InPlaySoft and their operators